The biggest challange for any new or struggling sales person is getting new business (sometimes referred to as lead generation by the real estate industry). We can’t give away the secret ingredients here but we can tell you our lead generation is mind blowing. Most large companies would give their right and left arms to generate the amount of business opportunities that we do. On average our new agents do 2-3 transactions per month within months of getting their license. It's not just about the leads though...
Planning for success. Many brokers set their agents up for failure by getting them to accept lower expectations of success. From day one we want our team members not only busy, but doing business. All of our agents have done at least one deal in their first month with us. Many have done more than 1! We set our agents up for success with prepartion, superior tools that make them stand out against the competition, and critical needs based training. Large brokers have to offer generic, watered down training to “satisfy the masses." We tailor our training to the individual so that we can build strong foundations for success. You don’t train a white belt like a black belt - you start by building strong fundamentals and focusing on their individual needs so they can improve.
Lead Generation. We have nothing to hide - try searching for other real estate companies online, you just won’t find them. If you can't find them online then how are home buyers and sellers going to find them? We have some of the most visited real estate websites in the Edmonton area that enable us to connect our agents to potential clients.
Lead Training. Getting all kinds of leads is great but if no one shows you how to work with them then good luck getting anywhere. That's where having to expert in house trainers makes the biggest difference to our agents' success and gives them the edge.
Marketing Services
Leverage off of our online strength! Need a flyer designed? A brochure? An ad? Business cards? We can take care of all of that for you in house. We have the expertise to assist you in all types of marketing, including Google adwords and social media campaigns.
Internet & Technology Services
We'll set up your web site, e-mail, even your smart phone. Need help choosing a new laptop, cell phone, GPS unit, wireless internet stick, or any tech gadget? One of the reasons our people are so successful is that they have the latest tools long before other agents even know they exist.
Listing and Buyer Presentations
We'll provide you with our unique and completely cumstomized PowerPoint presentations that frankly make the competition's look like amateurs, along with all the back up material you need to wow your potential clients. The listing presentation is updated monthly with charts and stats from and is a powerful tool to help you get more business. If you're not familiar with PowerPoint we can train you to use it like a pro!
If you’re technologically challenged, let us show you the way. As marketing and technology director for Coldwell Banker Canada, Sara travelled the country training agents to maximize technology and the internet in their business. If you’re thinking you can’t do it, think again! We have the tools and programs in place, all you have to do is show up and utilize them! Sara keeps us on the leading edge, and helps ensure the technology we do use is useful!
Working Remotely
As you'll find out in our section on technology, our office is set up to be entirely paperless which means you don't have to waste time coming to the office delivering documents. It also means you have the flexibility to work from home, or from our office as you like. Our office is set up with a client meeting room (closing room), board room, and offices with plenty of open, bright space to work in.
Questions
When you are just beginning many companies claim to be available for their agents all the time, but when they have a factory full of agents is that really possible? We leverage our technology to assist our agents when its critical. Late at night on the phone, through email, through text and chat. Remember, the better you do, the better we do!
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©Coldwell Banker Johnston Real Estate, #200, 10458 Mayfield Rd., Edmonton, AB, T5P 4P4. (780) 486-8655 or (888) 336-7356
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